Hey there. You’re visiting our new site. Click here to go back to the previous version of our website.

New Brunswick Unveils Strategy to Welcome 7,500 Newcomers Annually by 2024

The province of New Brunswick has announced a five-year Population Growth Strategy to address its current and future labour market needs. The strategy will focus on attracting and retaining newcomers, with the goal of welcoming 7,500 a year by 2024!

Free assessment

New Brunswick hopes to bring the annual immigration intake to approximately one percent of the province’s population, tripling the number of immigrants currently residing in the Atlantic province. Between 2014 and 2017, the number of New Brunswick newcomers has increased from 625 to 2,291, and the province wants to continue this steady growth.

The proposed strategy will focus on attracting skilled workers and recruiting entrepreneurs to align with labour market needs, while creating an environment where newcomers and their families can settle and succeed.  

It will also aim to ensure newcomers remain in the province, with the goal of a one-year retention rate of 85 per cent by 2024. Moncef Lakouas, president of the New Brunswick Multicultural Council, states that the need for communities and employers to provide opportunities to immigrants is key to this: 

“Making sure that we do a better job in terms of getting immigrants to fill jobs and getting immigrants get to know their communities and to fall in love with their communities.”

Targeting French-Speaking Newcomers

New Brunswick ranks as the third most French-dominant province after Quebec and Ontario, with 34% of its population being fully bilingual in English and French. In 2018, 19% of newcomers coming from provincial immigration programs were French-speaking. 

The action plan will target a two percent annual increase of francophone immigrants, to reach a total of 33 percent in the next 5 years, by ensuring all services, institutions and programs are engaging and benefiting to French-speaking newcomers. 

Forecasting More Jobs in Next 8 Years

By 2027, New Brunswick is estimated to have about 120,000 job openings; approximately 13,000 of which will require employment from outside the province. 

With a significant inter-provincial migration loss and a decreasing birth rate, the province reveals that the strategy is key in providing the skilled workers needed to fulfill these jobs.

Atlantic Immigration Pilot Program

The 5-year strategy will also focus on improving and increasing immigration through all available pathways, such as the Atlantic Immigration Pilot (AIP) and the New Brunswick Provincial Nominee Program (NBPNP). 

The AIP program was launched in 2017 to address labour market challenges found in the four Atlantic provinces, New Brunswick included. Applicants need to have a job offer from a designated employer in order to be qualified, as well as a minimum of one year work experience, education, language proficiency and proof of funds. With the AIP program extended for another two years, it aims to welcome 4,000 new immigrants by 2020. 

If living and working in New Brunswick has peaked your interest, now may be the best time to start your Canadian immigration process! 


Want to immigrate to Canada? Complete our free online assessment and member of our Canadim team will be in touch with you shortly!

Get started

Recent articles

ontario waterfall

Canada Permanent Residence

Rural and Northern Immigration Pilot to Open to Applications in Ontario

Introduced in January 2019, Canada’s Rural and Northern Immigration Pilot (RNIP) is a community-driven program designed with the intention of bringing skilled newcomers to the […]

couple hiking and looking at top of mountain

Express Entry | Express Entry Draw

Express Entry #130 | CRS Score Drops to 472

3,600 Express Entry candidates will receive invitations to apply for Canadian permanent residence in the 130th Express Entry draw on November 13th, 2019. The minimum […]

quebec city

Quebec Experience Program | Quebec Immigration

Public Outcry Forces Quebec Government to Suspend Recent Changes Planned for PEQ

The Quebec government ended a confusing week of policy changes on Friday, November 8th by announcing the suspension to all reforms planned for the popular […]

skyline of vancouver british columbia in autumn

Canadian Immigration 2019 | Jobs in Canada

Vancouver Ranks First for Largest Tech Job Growth in North America

The tech industry continues to be one of the fastest growing job markets in Canada. A recent study from the CBRE Group has revealed that […]

students throwing graduation caps

Quebec Experience Program | Quebec Immigration

International Students in Quebec Can Once Again Apply Under PEQ

The Ministère de l’Immigration, de la Francisation et de l’Intégration Québec (MIDI) has announced further changes to Quebec immigration regulation. As of November 1st, 2019 […]

business workers together at the office

Canadian Immigration 2019 | Quebec Immigration

Quebec Entrepreneur & Self-Employed Worker Programs to Begin Accepting Applications November 1st

The province of Quebec has recently made updates to three of its business immigration programs. The Quebec Entrepreneur and Self-Employed Worker programs will both start […]

Free assessment

Discover your Canadian immigration options. Get your free assessment now!